We Need YOUR Help!

The U.S. Food and Drug Administration (FDA) is reviewing ZYN’s application for modified risk tobacco product (MRTP) status, which would recognize it as a harm-reduction product.

Approval could help cut through misinformation that keeps millions of adults smoking, and stop misguided restrictions that hurt your business.

As a retailer, your story matters! Share how you’ve seen ZYN help adults move away from cigarettes and urge the FDA to approve MRTP status.

LEAVE YOUR COMMENT NOW!

Why should the FDA grant modified risk tobacco product (MRTP) status to ZYN?

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Your answers will be used to generate with AI assistance a customized letter to your lawmakers for your review and approval.

How have you seen ZYN impact your customers or someone you know?

2/4

Your answers will be used to generate with AI assistance a customized letter to your lawmakers for your review and approval.

How do you think increased understanding of ZYN’s lower level of risk would impact adults who smoke?

3/4

Your answers will be used to generate with AI assistance a customized letter to your lawmakers for your review and approval.

What steps do you take to be a responsible retailer?

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Your answers will be used to generate with AI assistance a customized letter to your lawmakers for your review and approval.

To Whom It May Concern,

I write in strong support of the approval of an MRTP status of ZYN nicotine pouches. $q1:: Adult smokers need lower risk alternatives to cigarettes.

As a ZYN retailer $q2::, I have witnessed many of my adult customers successfully transition from cigarettes to ZYN and continue using it. At the same time, I still serve many adults who use cigarettes. With clearer public understanding of lower risk nicotine products, $q3::, even more adults who choose to continue to smoke could be encouraged to make the switch to better alternatives.

I take pride in my business and work hard every day to ensure no one under the age of 21 gains access to any nicotine product, including ZYN. All my employees use strict age-verification measures, including asking for identification from any customer who appears to be under the age of 30 and checking their ID for authenticity $q4::.

As someone who sees firsthand how many American adults continue to smoke cigarettes, I can attest that accurate information is needed to help lead these adults away from cigarettes. I hope you listen to this message and grant ZYN MRTP status.

Sincerely,
______

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